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Health article case study

Freelance Copywriting Results

 

The Project:

I wrote several health and baby-related articles as a contributor for Baby Gaga. The online publication is a popular source of pregnancy and parenting information. Baby Gaga assigned me an article exploring interesting facts about being born with blue eyes.

 

The Process:

I followed Baby Gaga’s formatting and publishing guidelines to draft this list article in the BG voice. I had to source reputable publications for information about blue eyes, including genetics, biology, and genealogy and present it in a fascinating, reader-friendly way, from headline to conclusion.

 

The Outcome:

This article earned 4.9k social media shares and reached 824k views within the first month. The post was among their top-ranking content that month, pulling in readers from all over the world.

 

Read it!

14 Fascinating Facts About Babies with Blue Eyes

Click here for the 15 other articles I contributed to Baby Gaga

 

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